Innovation & Digitalisation

A brief profile of the Innovation & Digitalisation Segment

In the field of Innovation & Digitalisation, BayWa is leveraging the potential offered through increased digitalisation, thereby also under­scoring the strategic importance of innovation  for the entire company. This sector pools digital activities, along with the further development  of innovative approaches. The focus is currently on projects in Digital Farming and eBusiness.

Digital Farming offers farmers new opportunities to optimise operating processes, thereby allow­ing them to work more cost­efficiently and sustainably. Through the subsidiary FarmFacts, BayWa provides a farm management system that offers farmers the advantages of digital technol­ogy, regardless of farm type or size. Another approach is the use of satellite data for agriculture. Here, the subsidiary VISTA GmbH has already launched a variety of solutions that have a positive impact on the use of resources and water, as well as on harvest yields. In eBusiness, the focus is on forging ties between digital service offerings, such as online purchasing, and bricks­and­mor­tar retailers, as well as further advancing and optimising advice apps.

BayWa brings unique satellite data competence to smart farmers globally

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Smart farming solutions open up entirely new opportunities for the agricultural sector. BayWa offers a wide range of innovative services and attractive satellite and model-based solutions for agricultural purposes.

"Digital Farming" White Paper

In our white paper, we take a look at the different facets of precision agriculture and explore tried and tested approaches for successful implementation in the field. Three Bavarian farmers and a workshop manager report on how the digital revolution is transforming their everyday working lives. Additional interviews with representatives of the agricultural trade, crop growing consultation and software development discuss the opportunities and limits of digitalisation: When does it pay for farmers to get involved? Who owns the data collected? Will consumers even accept automated farming? 

Read white paper

List of Group holdings

Selected Group Companies in the Innovation & Digitalisation Segment

You will find a selection of our Group Companies in the Innovation & Digitalisation Segment here. A complete overview of all subsidiaries can be found in the list of Group Holdings.