The BayWa Self-Concept
BayWa: Strong in the countryside
BayWa AG is a modern trading company operating in the Agriculture, Building Materials, Agricultural Equipment and Heating/Mobility business units. Our customers and suppliers work hard every day to fulfil people's basic needs. Whether farmers, tradespeople or local authorities: with our products and services, we are a reliable local partner at their side. We help to feed people well, create living spaces for generations and provide energy and heat exactly where they are needed. BayWa: Strong in the countryside.
The cornerstones of our self-concept:
TRUST
Proximity and trust form the foundation of our cooperation with our customers and suppliers. We understand their requirements and challenges and want to be a good long-term partner on an equal footing. To achieve this, we rely on a regional network with specialised teams and many years of experience.
RELIABILITY
Our aim is to provide each of our customers and suppliers with the best possible support. We believe that close collaboration and personalised advice ensure success for both sides. We reliably provide our customers with the goods and services they need so that they can get on with their work every day.
PROFESSIONALISM
Professionalism and service-orientation are central aspects of our work. We think entrepreneurially, are fast and always act in line with the times. With us, professionals work for professionals: from consulting to the product or service. We are available to our customers. We are there for them on site, by phone or online.
INNOVATION
We understand the industries and markets in which our customers operate. Digital technology and innovation are the drivers of their current and future success. That's why we support new developments and implement them in partnership with our customers. That is our promise - for more than 100 years.
SUSTAINABILITY
Sustainability is the basis for a successful future worth living. We take responsibility for the impact of our actions on the environment and society. We support our customers with products and services that protect the environment and climate and also pay off economically.
PARTNERSHIP
We work in partnership with our customers. This relationship is based on trust and mutual respect. Our cooperation and communication are characterised by transparency and fairness. We are at home in our customers' regions and are always on hand - even after the sale.
